Good games deserve discovery.
Reach players already looking for their next game. Ads never affect scores or rankings.
Served impressions · last 30 days
No paid ads served yet. When campaigns run, this shows the viewable impressions we actually billed per placement over the last 30 days, straight from our ledger.
Homepage prime
Beside the top-ranked carousel on the homepage. Auction from 5.00 USDC per 1,000 viewable impressions.
- No logo or text in the bottom 45% (our caption sits there)
- Keep the top-left 180×28 (360×56 in the file) clear for the SPONSORED · NOT RANKED ribbon
- No logo or text in the bottom 45%
- Keep the top-left 180×28 (360×56 in the file) clear
- Keep key art in the centre 1100px of the file: narrower screens crop the sides
Directory row
One sponsored row inside the ranked game list. Auction from 2.00 USDC per 1,000 viewable impressions.
- Keep the top-left 60×30 (120×60 in the file) clear for the AD tag
Game profile
Above the details on every game page. Auction from 1.00 USDC per 1,000 viewable impressions.
- No required clear area; avoid small text
- Keep key art in the centre 760px of the file: narrower screens crop the sides
Creative specification
Upload every size for each placement you bid on, at exactly the file size shown (2× the slot). We re-encode everything to WebP, strip metadata and serve 1× and 2× copies. Accepted: PNG, JPEG, WebP, GIF up to 5 MB before re-encoding. SVG and HTML are refused.
| Placement | Size | File (px) | Shown at | Max after re-encode | Animation | Copy |
|---|---|---|---|---|---|---|
| Homepage prime | Desktop tile | 680×632 | Screens wider than 1100px (shown at 340×316) | 250 KB · 600 KB animated | GIF/WebP ≤15 s, 3 loops, 15 fps | headline ≤24 · body ≤90 |
| Tablet banner | 2048×560 | 581–1100px wide (full width × 280, cropped to fit) | 250 KB · 600 KB animated | GIF/WebP ≤15 s, 3 loops, 15 fps | ||
| Mobile | 720×420 | 580px and narrower (full width × 210) | 250 KB · 600 KB animated | GIF/WebP ≤15 s, 3 loops, 15 fps | ||
| Directory row | Row capsule | 368×172 | Screens wider than 580px (shown at 184×86) | 60 KB | Static only | headline ≤32 · line ≤70 |
| Mobile capsule | 176×144 | 580px and narrower (shown at 88×72) | 60 KB | Static only | ||
| Game profile | Profile art | 400×180 | Screens wider than 820px (shown at 200×90) | 80 KB | Static only | headline ≤32 · body ≤120 |
| Narrow strip | 1560×220 | 820px and narrower (full width × 110, cropped to fit) | 80 KB | Static only |
Copy is plain text on one line and is shown as text, never as part of the image. Mismatched sizes are refused with the slot, expected size and actual size named.
Budget calculator
An estimate of how many viewable impressions a budget buys at a given CPM. Auto bids can clear lower than their ceiling; delivery also depends on traffic, competition, pacing and frequency caps.
How billing works
- You pay per 1,000 viewable impressions (CPM) in USDC ad credit. Floors: Prime 5.00, Directory 2.00, Profile 1.00.
- Manual bids pay the bid. Auto bids are a ceiling: you pay the next-highest bid plus 0.10 USDC CPM, never more than your ceiling and never less than the floor. Other advertisers’ ceilings stay private.
- One ad per game per auction, so two campaigns for the same game never fill a slot against each other.
- A visitor sees the same game’s ads at most 3 times per UTC day.
- You never see your own ads while signed in, so checking the site does not spend your budget.
- A shown ad reserves its price for 5 minutes. If it does not become viewable in that time the reservation is released unbilled.
- Daily budgets reset at 00:00 UTC. “Spread” pacing spreads spend across the day; “fast” delivers whenever you win.
- Unspent allocation returns to your credit when you close a campaign. Deposits are non-refundable credit with no expiry.
- Ads never affect scores or rankings.
Ad policy
Every creative and its copy is reviewed by our team within 48 hours before it serves. Not allowed:
- Fake buttons, fake system warnings, fake close controls or anything that imitates our interface.
- Ranks, scores, “verified” or “#1” marks, or anything implying a P2E Scout rating or endorsement.
- Earnings, APY, return or profit claims and guaranteed-reward language.
- Misleading, deceptive or illegal content, or content you do not have the rights to use.
- Wallet drainers, phishing, seed-phrase requests or links that are not the game itself.
Rejected creatives come back with a reason. Fix them and save again to resubmit; your allocation stays as credit. We can pause any campaign that later breaks this policy.
Questions
Do ads change a game’s Scout Score or rank?
No. Ads never affect scores or rankings. Sponsored slots are labelled “Sponsored · not ranked” and sit outside the ranked order.
Where does a click go?
Always to the advertised game’s P2E Scout page. The Play button there is the only outbound link, so players see our measurements before they leave.
What counts as an impression?
Your uploaded creative must load, then stay at least 50% visible for a continuous second in an active browser tab. Our server stamps the moment it first becomes visible and refuses to bill anything less than a second later, or more than 5 minutes after the ad was reserved.
Do bots or spam count?
No. Following the industry (MRC/IAB) invalid-traffic rules, search and AI crawlers, automated browsers, scripts and prefetches never receive a paid ad, so they are never billed. Each visitor counts at most 3 times a day per game, and each network at most 20, so clearing cookies cannot inflate your bill.
How fast is review?
We review new and changed creatives within 48 hours. A campaign only serves after approval. Changing a creative or its copy sends it back to review.
What if my creative is rejected?
You see the reason in your dashboard notices. Fix the creative or copy and save it again; that resubmits it. Your allocation stays as credit and is never spent on an unapproved campaign.
Can I advertise a game I did not make?
Yes. Any active listed game can be advertised; the creative must still follow the policy.
Can I get a refund?
USDC deposits become non-refundable ad credit with no expiry. Closing a campaign returns its unspent allocation to your available credit.
Can I animate my ad?
Only in the homepage Prime slot: GIF or animated WebP, up to 15 seconds per loop, 1–3 loops, 15 fps or slower. Visitors who prefer reduced motion see your still poster frame. Directory and profile ads are static.